One thing I've found interesting since the release of Marvel Rivals is the insistence of the game being "gooner bait", especially when it comes down to not only the character skins but the characters they add to the game and way they are portrayed. Despite this common perception of it genuinely being a game made with sexual bait, I firmly disagree.
Here's why.
Marvel Rivals Skins
With the release of the recent summer event featuring a variety of characters in swimsuit attire, an alarming amount of people have come forward with the instance of Marvel Rivals turning into a game with a focus on sexual appeal.
But with the release of these skins and their theme, it does come with the debate of the actual intended audience of the character's skins. Despite what many believe, I think that the developers of Marvel Rivals—especially those who design and produce the skins in the game—both have and continued to align with their original intentions: Character customization. Entirely outside of the desire from the audience for sex appeal. In fact, most of the "sexual nature" of these summer event skins comes from the audience, not the developers.
Between the five released skins upon the time of writing this, I do understand the reasons people may believe that the game is focusing on sex appeal, but each reason ties into two simple sections, Firstly, human anatomy and secondly, the theme of the event.
When it comes to the "gooner" aspect of the skins there are three main parts that are focused on and for the lack of better words these parts are breasts, dick, and ass.
For example, the Psylocke skin and one of the most controversial summer skins.

The skin in itself, in my eyes, is not sexual and I do not believe anything could change my mind. The theme of the event in itself is summer—specifically beaches, swimsuits, and all those other stereotypical aspects of summertime fun.
A theme that the skin fits perfectly.
The sword on her back shows a subtle wave detailing with a fish chain, she is wearing a swimsuit (which one expects at the beach), she wears a typical accessorized covering woman wear at beaches usually to take off before going into the water, and all in all there is really nothing inherently sexual.
The assumed sexual nature comes from only the fact her breasts are partially shown as well as her backside. Which, once more, is expected from a swimsuit.
While the specific style of swimsuit is revealing in the aspects of her stomach area and torso, but when it comes to video games there is not much surprise. If designers of skins gave each character a typical one piece swimsuit that left little room for actual design and flare there would be virtually no point in creating them. Nobody would want to collect a simplistic skin such as that.
Which is why Marvel Rivals focuses on those details and flare, providing a unique look to each swimsuit skin make it worth collecting or buying. When it comes down to it, that is the goal of video games: have events be engaging with rewards players want and have even better skins available behind a paywall in order to get money from the game itself.
Beyond just the design of the skin, the anatomy of the character comes into the argument quite a lot. But, this is another point I disagree with.
Marvel Rivals focuses a lot on its character design and artstyle, especially when adapting decade old comic book characters into a game format that developers wish to keep engaging. With this artstyle, comes the need to actually draw the characters. These designs are actually something I applaud within the game.
Proportion wise, the game excels. No character is ridiculously out of proportion outside of the typical "fictional format" type. The woman aren't ridiculously skinny—always with a more realistic body type than found in many other types of media or gameplay—while the men aren't all muscle and nothing else outside of what is to be expected from their backstories.
For example: Thor. An Asgardian warrior, which is expected to have that muscle that he does.
The same thing applies to the more taboo parts of the human body. When it comes to the aforementioned Psylocke skin, one thing I do genuinely appreciate is the realism when it comes to the shape and size of her breasts objectively. They follow gravity, are not abnormally large, and realistically if I went to a gym and looked at some of the woman in that environment, I wouldn't be surprised if I saw somebody with her body type.
The same format can apply to the controversial skin on the exact other end of the spectrum: Loki's Summer Skin.

The thing I have seen most talked about is the elephant in the room if you look at this skin for more than a few moments: his penis. The noticeable bulge in his swimsuit. However, like the Psylocke skin, I do not view this as sexual. It is a statement of fact that, yes, a man tends to have a penis the same way a woman tends to have breasts. Having these parts does not necessarily make the design sexual, especially when portraying a woman and a man.
When a man wears a swimsuit—especially one in the style Loki is wearing—it will show a bulge because he does have a penis. There is really no other way to put it.
Due to the realism of the Marvel Rivals artstyle and the fact the artists of the game do keep the body's realistic? Yes, both of the men who got summer skins—Loki and Thor—are going to have those aspects, even if it is more noticeable in the Loki variant.
Summary
When it comes down to it, a game as popular as Marvel Rivals with the variety in characters and skins that they have, there is always going to be strange and sexual people in the community. However, when it comes to the accusations of this game being "gooner bait"? I continue to disagree and instead will continue to insist that each "gooner" aspect is merely anatomy or a desire for a lack of bland design.
With a game as diverse as Marvel Rivals and the long run of Marvel comics, movies, and other products? The diversity is going to show in this large project that is the video game.